We have all seen it, and if we are lucky, you have experienced it first hand: an amazing work place where employees are engaged, fulfilled, feel valued and emotionally safe; where everyone is working toward a common goal. It's like a boat with all the oars rowing at the same pace, in the same direction.
What is the secret to creating an organization like this? On the outside, it seems as though its a generational thing, or that someone in the company simply tapped into a way to have fun at work, like adding ping pong tables. But, the desired result is much more involved and more importantly, intentional.
We call this being a "Talent Magnet" TM. Everyone wants to work for you. How do you create such an atmosphere?
It takes 3 pillars: Leadership, culture and planning.
Never be fooled by the sense of ease of the "Best Place To Work" winners. They have planned out very purposefully how they want their workplace to feel. This is done on the outset by the LEADERSHIP of the organization.
Too many times the culture of a workplace is cast aside as a nicety, organized by administrative support or Human Resources. No offense to admin or HR but, treating culture like an afterthought is NOT the way to attract or retain top talent. LEADERSHIP needs to intentionally set the tone of the workplace at the outset by asking questions like:
The answers to these questions lay the foundation for your CULTURE. How you communicate and implement your values and purpose defines your culture.
Culture is the glue that builds a sense of belonging. It is elusive because it is ultimately what defines your organization and it is unique. There is no magic formula for culture, however there are some exercises you can do to hone in on your own sweet spot.
The famous saying, "A failure to plan, is a plan for failure" is just as true in creating an amazing workplace. Leadership must continue to engage in this conversation by building it into the organizational strategic plan, year after year. This part of your planning is just as important, if not MORE important as your marketing plan, or your sales plan, because, let's face it: PEOPLE make up your business.
their organizations become places people LOVE to work.
Do you need help developing a plan? Let us help you! Grab your FREE checklist here.