This week Mike discusses community impact with Barbara Hauser, Senior Community Relations Manager for Procter & Gamble. Community engagement must move beyond the walls (or network) of your business. Listen now to learn why community engagement is a key ingredient in your organizational recipe for success.
Community engagement is a key part of P&G’s global strategy and success. Barbara explains:
Procter and Gamble takes engagement and community very seriously. Barbara shares her views as an employee about a campaign series that was created after the social unrest in May 2020. (11:15)
Barbara also shares several other community projects with which P&G partners. Listen now to hear why transforming community is vital to business. (13:20)
Mike and Barbara share personal stories about a blighted neighborhood in Cincinnati, and how P&G leadership played a role in the total transformation of Over The Rhine to be one of the gems of the Queen City’s crown. (16:24)
Finally, Barbara shares how her role and strategy to connect with communities has changed since COVID-19. She discusses how they have shifted to keep people engaged in a safe way.
Click here to view P&G’s campaign “Take On Race”.